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Remember when we all stayed home and watched Carole Baskin get away with murder? This track was a banger in 2021.

15 Seconds of Fame

Short spots run the risk of being an afterthought. But for this client, each one is a new way to make listeners laugh—repeating their name in increasingly ridiculous ways that no one can forget.

Multiple ads rotating at once, each more unexpected than the last.

Silly creative. Same budget. 40% more leads.

California Deluxe Windows had already felt the power of humor for decades, having made their tagline 'Your house could be covered in potato chips and we wouldn't crack one.' New radio spots doubled down on humor before the hard sell.

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